Waterbourne Beach Festival

  • Art Direction
  • Web Design
  • Brand Strategy

Gearing up to be NZ's largest beach festival in NZ, Waterbourne needed a comprehensive website with ticket purchasing capabilities. This project started with meetings with an illustration company discussing the direction we wanted to take with the art style. Going forward, it was my role to take this art style and transform it into a vibrant, funky, and functional website. Over 68,000 users visited the website and over 6,500 tickets were sold before the start of the festival. Even considering the impact of COVID, this event was a great success.